800website built the brand and website for Otto Facades, which supplies premium aluminium doors, windows and curtain wall systems using German products and technology. Construction sites work differently from most.
How do construction companies win work from their website?
Through project evidence and technical specification, not through design. A construction buyer — a developer, main contractor or architect — is checking whether you have done this exact thing before, at this scale, and whether you will still be trading at handover.
What that means on the page: named projects with location, scale and scope; product and system specifications in enough detail to be evaluated; certifications and approvals; and the size and history of the company. A specifier will read a spec sheet carefully and ignore your hero image entirely.
The Otto Facades brief was exactly this — an extensive product range across folding sliding doors, slimline doors, minimal sliding doors, residential front doors and window systems. The work was making a technical catalogue navigable and credible, not making it decorative.
What should be on a construction company site?
- Project pages with location, client type, scale and what you supplied. Photographs of completed work, not renders.
- Downloadable specifications — the thing specifiers actually want.
- Certifications and approvals, named and current.
- Trade licence and company details in the footer.
- A named contact for enquiries, not a generic form. B2B construction buyers want a person.
Most construction sites in this market fail on the first point. They show renders and marketing photography instead of completed installations, and a specifier can tell the difference immediately.
What does a gym or fitness business need instead?
Almost the opposite, because the buyer is a consumer deciding in minutes rather than a specifier evaluating over weeks. A fitness site needs: class timetable, pricing, location and directions, trainer profiles, and a way to book or start a trial — all visible without hunting.
Publish the price. Fitness is a sector where “contact us for pricing” loses the enquiry, because the visitor simply checks the next gym. Local SEO matters more here than almost anywhere: a complete Google Business Profile with recent reviews and photos will outperform website work for a single-location gym.
Booking or class scheduling is AED 3,000 with us. For most gyms that plus the AED 3,500 six-page build is the right shape.
What does either cost?
A construction firm with a real project portfolio needs the AED 6,999 Premium package — ten-plus pages covering products or services and projects — plus AED 400 per additional project page beyond that, and AED 1,000 for Arabic.
A single-location gym or studio is well served by the AED 3,500 Business package plus AED 3,000 for booking.
See how we build websites, our project work, or published pricing.
Talk to us
800website is a Dubai web design and development agency with published fixed prices. Send the details and you get a fixed scope and a fixed price back — no hourly billing. Contact us, message us on WhatsApp, or call +971 58 578 5380.
