Healthcare websites in the UAE carry requirements most agencies never encounter: DHA and MOH advertising rules, patient privacy expectations, Arabic and English parity, and booking flows that have to work for an anxious patient on a phone. We have built them — for Novomed, a multi-specialty group in Dubai Marina, and for Nafsi, a mental health clinic.
What healthcare web design actually has to solve
- Appointment booking that people finish. Most clinic sites lose patients at the booking step. It needs to work in a few taps, on mobile, without an account.
- Doctor profiles that build confidence. Specialty, years of experience, languages spoken, and what they treat. Patients choose a person, not a clinic.
- Arabic and English, properly. Not a translation plugin — real bilingual content with correct
langand right-to-left layout. - Compliance with UAE health advertising rules. DHA and MOH restrict claims, before-and-after imagery and testimonials. Your site has to be marketable and compliant at once.
- Speed on a phone. Patients search on mobile, often urgently. A slow site loses them before it loads.
Work we have done
Novomed — multi-specialty group, Dubai
Website and mobile app covering appointment booking, doctor profiles across plastic surgery, dermatology, urology and more, offers, and patient reports. The booking flow puts the doctor, the location and the date on one screen.
Nafsi — mental health and counselling clinic
A platform for a sensitive category, where tone matters as much as function. Clinical psychologist profiles with experience, languages and a patient trust score, plus audio and video consultation options — because many patients will not walk into a clinic first.
What we build for healthcare clients
- Appointment and booking systems, with reminders
- Doctor and specialty directories
- Bilingual English/Arabic sites with correct RTL layout
- Treatment and condition pages structured for search
- Patient portals and report access
- Mobile apps for booking and follow-up
- Local SEO so the clinic appears for “near me” searches
What it costs
A clinic website starts at AED 3,500 for a standard site and AED 6,999 for a full multi-page site with treatment pages. A booking or appointment system adds AED 3,000. Arabic as a second language is AED 1,000. A full patient app starts at AED 9,999.
Fixed scope, fixed price, published on the pricing page — see also our guide to what a website costs in Dubai.
Frequently asked questions
Do you handle DHA advertising compliance?
We build to the constraints — no unverified claims, careful handling of before-and-after imagery and testimonials. Final approval sits with your licensed medical director, but we will not build something that puts your licence at risk.
Can patients book in Arabic?
Yes. We build genuinely bilingual sites with correct right-to-left layout, not a translation widget.
How long does a clinic website take?
Fourteen days for a standard site, twenty-one for a full site with treatment pages. A booking system adds time depending on the integration.
Do you integrate with clinic management systems?
Where an API exists, yes. Tell us which system you run and we will confirm before quoting.
Talk to us about your clinic
We have built for a multi-specialty surgical group and a mental health practice — two very different sets of requirements. Tell us yours: get in touch.